Interactive advertising agencies continue to lead in the world of design.

Although the "new kid on the block ', interactive advertising agencies continue to dominate the design. First close the area of illustrations, graphics and photo agencies, design and interactive multimedia is an art that can be sustained.

First, the interaction design is conceived as a unique traditional design, and thus limit the supply station of its members park niches. shows such as Cannes Cyber Lions , Interactive Media Awards and Lotus Awards were developed to meet the stringent interactive niches. But as an interactive experience, the design community has started to art in a new light.

For example, now projects of Applied Arts Interactive Awards in their dONCEPTION. Applied Arts of Canada is an REVISTA devoted to visual communication.  For more than 20 years of applied art expressed shock and industry information needed to design, illustration, advertising, interactive design and professional photography. Fund Henderson recently won four prizes for the Applied Arts Magazine Awards (Canada bajorrelieves Henderson èagenzia interactive identified).

One of the most successful interactive This year was the Dove campaign for echte beauty ", a website created for the distribution oólo via YouTube and other viral video sites. This campaign not only won the Grand Effie Award 2006 for best communication campaign, marketing, but the prize for the best view of the retail or the supply chain for specific activities in the world GloMAA Awards. etDove The video is produced by Ogilvy and Mathers Toronto office, men three channels created by the capital C. Toronto

  One reason was realizarción design award in the interactive entertainment and lines of traditional and interactive design with the time to fade. Since the evolution dove season many designers have begun to spread outside the interactive computer screen and printing and selling.

Many of the press and approached televisioneision Interactive. In Japan, almost all gemeldeer small bar codes that can be read with a mobile phone cameras, which link ads onlmente content. Big companies like Frito Lay have built up through interactive television "crowdsourced content - TV spots that produitespar people at home and on-line.

Although nobody can be sure that the future of interactivity, one thing is certain: the continuing evolution of interactive media as one of the project using more interactive, for a price of traditional media.